Chernatony, Leslie De.
From Brand Vision to Brand Evaluation/ The Strategic Process of growing and strengthening brands. by Leslie de chernatony. - New Delhi, Rashtrita Printers 2009. - 313 p.;
9788131213384
658.827 / CHE
From Brand Vision to Brand Evaluation/ The Strategic Process of growing and strengthening brands. by Leslie de chernatony. - New Delhi, Rashtrita Printers 2009. - 313 p.;
9788131213384
658.827 / CHE