Holweg, Matthias,
Crisis, resilience and survival : lessons from the global auto industry / Matthias Holweg, University of Oxford, Nick Oliver, University of Edinburgh. - Cambridge, U K: Cambridge University Press: 2016. - xv, 328 pages ; 24 cm
Includes bibliographical references (pages 310-317) and index.
9781107076013 (hardback : alk. paper)
2015041980
Automobile industry and trade--Management--History.
Business failures.
Success in business.
HD9710.A2 / H647 2016
338.47629222 / HOL
Crisis, resilience and survival : lessons from the global auto industry / Matthias Holweg, University of Oxford, Nick Oliver, University of Edinburgh. - Cambridge, U K: Cambridge University Press: 2016. - xv, 328 pages ; 24 cm
Includes bibliographical references (pages 310-317) and index.
9781107076013 (hardback : alk. paper)
2015041980
Automobile industry and trade--Management--History.
Business failures.
Success in business.
HD9710.A2 / H647 2016
338.47629222 / HOL