000 -LEADER |
fixed length control field |
01123cam a2200301 i 4500 |
001 - CONTROL NUMBER |
control field |
17844370 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20180316163800.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
130808s2014 enka b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013030426 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781107451537 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Description conventions |
rda |
Modifying agency |
D LC |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
.M6226 2014 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Edition number |
23 |
Classification number |
302.231 |
Item number |
MOE |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Moe, Wendy. |
245 10 - TITLE STATEMENT |
Title |
Social media intelligence / |
Statement of responsibility, etc |
Wendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
UK: |
Name of publisher, distributor, etc |
Cambridge University Press, |
Date of publication, distribution, etc |
2017. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
x, 194 pages : |
Other physical details |
illustrations ; |
Dimensions |
23 cm |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Consumers |
General subdivision |
Research. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Social media. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Social aspects. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet marketing |
General subdivision |
Social aspects. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Schweidel, David A., |
Dates associated with a name |
1981- |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Item type |
[IBDP] |