Small wonder : the making of the Nano / by Philip Chacko, Christabelle Noronha and Sujata Agrawal.
By: Chacko, Philip
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Material type: 
TextPublisher: Chennai : Westland ltd, 2010Description: v, 149 p.ISBN: 9789380658599.Subject(s): Management -- InnovationDDC classification: 658 Online resources: e-book
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Christ Junior College ->General Stacks | Stack Room Shelf | 658 CHA (Browse shelf) | Available | 00014221 |
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| 658.827 SAG Brand management / | 658.8708 MAI Franchising : | 658 BUF Warren Buffett's Management Secrets : | 658 CHA Small wonder : | 658 DRU Management challenges for the 21st century / | 658 FEN 101 ways to boost your performance / | 658 GHO Strategies for growth : |
This book tells the story of how that dream was realised.This is the story of the Nano, the Rs1-lakh wonder, and how it came to be The making of the Nano has been a struggle and a vindication, a long, arduous and expensive endeavour to cope with a wide range of problems. This, then, is also the story of how Tata Motors, the company behind the project, overcame the limitations imposed by conventional technology and traditional methods of manufacturing to craft a motor car that has changed the automobile world.
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