Emoti-coms : A marketing guide to communicating through emotions : from shouting to singing your message / by Xavier Quattrocchi-Oubradous
By: Quattrocchi-Oubradous, Xavier.
Material type:
TextPublisher: Prolibris Publishing India, 2011Description: 165 p.ISBN: 9789381639061.Subject(s): Marketing - Persuasion (Psychology) | Advertising--Psychological aspects | Consumer behavior - Consumers--Attitudes-EmotionsDDC classification: 659.1019
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Christ Junior College ->Management | Stack Room Shelf | 659.1019 QUA (Browse shelf) | Available | 00018277 |
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| 658 PRA Gandhian management : | 658 WAR Built to sell : | 659.1 GUP Advertising : | 659.1019 QUA Emoti-coms : | 659.113 WIL How 30 great ads where made : | 659.2 WIT Tata : | 796.333 BHO The winning way : |
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