Rule 1. Rules are meant to be broken -- Rule 2. Confidence is key to sales -- Rule 3. Target the right client -- Rule 4. Know your value -- Rule 5. Build relationships -- Rule 6. Plan your success -- Rule 7. Learn to serve -- Rule 8. Be prepared to go the distance -- Rule 9. Expand your brand -- Rule 10. Become a master networker -- Rule 11. Create a communication line -- Rule 12. Add value immediately -- Rule 13. Follow the steps to set an appointment -- Rule 14. A sales call is a privilege -- Rule 15. Do your homework -- Rule 16. Define your purpose -- Rule 17. Ask great questions -- Rule 18. Create a valuable support statement -- Rule 19. Deliver a strong close -- Rule 20. Master the art of listening -- Rule 21. Learn your style -- Rule 22. Solve the right problems -- Rule 23. Know your competition -- Rule 24. Develop a passionate attitude -- Rule 25. Open the door to opportunity -- Rule 26. Stop making cold calls -- Rule 27. Structure a series of small calls -- Rule 28. Be patiently persistent -- Rule 29. Be visible -- Rule 30. Make it easy -- Rule 31. Learn to love accountability -- Rule 32. Sell to your existing clients -- Rule 33. Work your sales funnel -- Rule 34. Believe that you're an expert -- Rule 35. Get back on the horse -- Rule 36. Learn to embrace the power of focus -- Rule 37. Focus on goals -- Rule 38. Known when to walk away -- Rule 39. Invest in yourself -- Rule 40. Take the leap -- Rule 41. Have fun! -- Rule 42. These are my rules. What are yours?