Beyond the idea : Simple, powerful rules for successful innovation / Vijay Govindarajan and Chris Trimble.
By: Govindarajan, Vijay.
Contributor(s): Trimble, Chris.
Material type:
TextPublisher: London: Macmillan, 2013Description: xiv, 178 pages : illustrations ; 22 cm.ISBN: 9781250040176 (hardcover).Subject(s): Diffusion of innovations -- Management | Technological innovations -- Management | New products
| Creative ability in businessDDC classification: 658.514 LOC classification: HD45 | .G6185 2013
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Christ Junior College ->Management | Stack Room Shelf | 658.514 GOV (Browse shelf) | Available | 00018233 |
Includes index.
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