| 000 | 01123cam a2200301 i 4500 | ||
|---|---|---|---|
| 001 | 17844370 | ||
| 005 | 20180316163800.0 | ||
| 008 | 130808s2014 enka b 001 0 eng | ||
| 010 | _a 2013030426 | ||
| 020 | _a9781107451537 | ||
| 040 |
_aDLC _beng _cDLC _erda _dD LC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.2 _b.M6226 2014 |
| 082 | 0 | 0 |
_223 _a302.231 _bMOE |
| 100 | 1 | _aMoe, Wendy. | |
| 245 | 1 | 0 |
_aSocial media intelligence / _cWendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia. |
| 260 |
_aUK: _bCambridge University Press, _c2017. |
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| 300 |
_ax, 194 pages : _billustrations ; _c23 cm |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aConsumers _xResearch. |
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| 650 | 0 | _aSocial media. | |
| 650 | 0 |
_aMarketing _xSocial aspects. |
|
| 650 | 0 |
_aInternet marketing _xSocial aspects. |
|
| 700 | 1 |
_aSchweidel, David A., _d1981- |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cIBDP |
||
| 999 |
_c33607 _d33607 |
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